The information that we collect:

The diverse nature of the businesses that we operate at C.P.I. Estate Agents Ltd (CPI) mean that it is necessary to collect a broad range of information about people. We do this so that we are able to contact them, communicate with them, provide services to them, collect payment from them, make payments to them and operate our business activity in a lawful and efficient manner.

The information that we collect from people will depend upon, and be proportionate to, the reason that it is being collected and will therefore vary based on the business activity being conducted. However, the types of information that we collect fall into six categories, these are:

1. Contact information such as names, addresses, telephone numbers, email addresses and any other contact details that they provide to us.
2. Financial and credit information as deemed appropriate given the context of the business activity. This may include financial information pertinent to the purchase of property, such as details of mortgage applications, information regarding a related property sale, or information related to the source of funds for purchases of property. This may also include proportionate and appropriate credit information which may be provided to us by third-party organisations.
3. Identification details include but are not limited to, information in support of proof of identification and proof of address. This may include the processing of documents such as passports, driving licences or utility bills. We may also verify the details that you give us using anti-money laundering software where we consider that doing so is a requirement of prevailing legislation or is in the public interest.
4. Customer records are likely to include instructions to us, correspondence with us, notes on our internal systems, internal communications, details of queries or complaints, records of valuations, appraisals, viewing, inspection or other undertakings.
5. Records of financial transactions which will include names, unique reference numbers, details of items transacted, amounts transacted and any other payment details.
6. Technical information which includes any information necessary for the use of our website, such as IP address and login details.

How we collect this information:

The information detailed above is usually collected directly from the person(s) to whom it relates or from their appointed representative (for example an agent or solicitor). We collect information directly via a variety of means depending on the activity and the individual's communication preferences. The means by which we collect information include:

• Correspondence received by email or post.
• Records of conversations which take place in person or over the phone.
• Forms which are submitted to us, for example, registration forms, letters of instruction, property information forms, property questionnaires or property application forms (either online, via email, in the post or in person).
• Posts to us on social media.
• Details of visits to and activity on our website.
• Enquiries and requests to receive marketing information.
• Our own written records of work that we have undertaken, such as valuations, viewings or inspections.

There are limited circumstances where C.P.I. Estate Agents Ltd will receive personal information from one of our business partners, for example, property developers or property marketing website providers. When this happens, the business partner will have collected the information according to the terms of their privacy policy, which will have identified the information that they will share and their reasons for sharing.

Why we collect personal information and the legal basis for doing so:

At C.P.I. Estate Agents Ltd we will only collect, process and retain personal information where there is a lawful and legitimate reason for doing so. The legal basis that we rely upon to do this is set out below.

Consent

On occasion, we will collect and process a limited amount of contact and technical information for the purpose of keeping our clients and members of the public informed about our events and services via our mailing lists. We will only do this if the individual has consented to us doing so; this consent can be withdrawn at any time.

Performance of a contract

Whenever we establish a contractual relationship with our clients or facilitate an agreement between a client and a third party, we will collect any personal information which is necessary for its lawful and efficient execution. Before entering into or facilitating a contract, C.P.I. Estate Agents Ltd may collect all categories of personal information present in the above section.

Compliance with a legal obligation

As a multi-disciplinary firm, C.P.I. Estate Agents Ltd are subject to a broad range of legislation and guidance much of which requires that we collect personal information. The list below contains examples of personal information collected to comply with our legal obligations.

• Documents necessary to carry out right-to-rent checks in line with guidance from the Home Office and the Immigration, Asylum and Nationality Act 2006.
• Documents deemed necessary for compliance with anti-money laundering and counterterrorism legislation such as theMoney Laundering, Terrorist Financing and Transfer of Funds(Information on the Payer) Regulations 2017 and The Money Laundering and Terrorist Financing (Amendment) Regulations 2019.
• Document considered necessary to comply with other financial legislation such as the Proceed of Crime Act 2002 or the Criminal Finances Act 2017.
• Accounting and financial records necessary to comply with business and tax legislation such as the Companies Act 2006 and the Value Added Tax Act 1994.

*The above list is intended to be illustrative and is not an exhaustive list of personal information collected and processed on the basis of legal obligation.

C.P.I. Estate Agents Ltd may collect personal information relating to identification, customer records and financial transactions on the grounds of compliance with a legal obligation.

When we share personal information:

C.P.I. Estate Agents Ltd will never share personal information without ensuring that it will be handled lawfully, responsibly and securely. Where our business activities mean that it is unavoidable to share information, we will ensure that the third parties with whom we share it are able to adhere to these principles.
The entities with whom C.P.I. Estate Agents Ltd may share personal information:

• Providers of IT support services and/or software applications (including software licenced for the provision of checks required to comply with anti-money laundering and sanctions regulations)
• Online auction platforms
• Relevant law enforcement officials where any crime is discovered or suspected
• HMRC or any other body with whom we are required to share for reasons of compliance with financial laws and regulations
• HMRC as our Anti Money Laundering supervisor, RICS as our regulatory body or The Property Redress Scheme where a complaint has been made.
• Entities with whom we form business partnerships such as property marketing agents, property developers or housing associations,
• Third parties who carry out tasks on our behalf, for example, contractors or consigners of goods.
• Specialist third-party agents used to provide references or credit checks.

How long do we keep personal information:

The length of time that we keep personal information depends on why we hold it, whether we are legally obliged to have it and whether there is an essential, legitimate basis for us to retain it.

Where we have collected data to keep customers and members of the public informed of our services and events, we will only ever keep contact details for the period that we have the individual's consent.

If C.P.I. Estate Agents Ltd collects data for the purposes of performing a contract, we will keep it on this basis until the contract terminates, after which we will retain any data required to comply with our legal obligations or where we consider there to be a legitimate business interest.

Information which has been collected or retained to comply with our legal obligations will be kept for at least the length of time set out in the relevant legislation or regulation but may be retained for longer if it is considered that there is an essential legitimate reason to do so.

• Information on a tenant's right to rent will be retained for at least the duration of the tenancy agreement plus 1 year to comply with Home Office requirements,
• Documents collected to comply with anti-money laundering legislation will be retained for the duration of the agreement plus a minimum of 5 years as required by the Money Laundering, Terrorist Financing and Transfer of Funds(Information on the Payer) Regulations 2017 and The Money Laundering and Terrorist Financing (Amendment) Regulations 2019.
• Accounting and financial records, as well as documents considered necessary to comply with other financial legislation such as the Proceed of Crime Act 2002 or the Criminal Finances Act 2017, will be retained for the duration of the contract plus 7 years to comply with business and tax legislation such as the Companies Act 2006 and the Value Added Tax Act 1994.

Information that has been collected on the basis of legitimate interest will be retained for the duration of the contract plus an additional 7 years if we consider that there is a business need for us to do so.

Individual data rights:

Data protection law provides individuals with rights regarding how their data is used for the purposes of automated decision-making. At C.P.I. Estate Agents Ltd we will never make a decision about you, either for profiling or for any further purpose, without human involvement.

The Data Protection Act 2018 also provides individuals with a number of rights in respect of their own data. These are the right to request access to their data, to correct their data or to delete their own data. If you wish to exercise any of these rights at any time or, if you have any questions, comments or concerns about this privacy notice, please contact the Compliance Office at admin@cambridge-propertyinvestments.com.

If you continue to have concerns about the way that your personal information is being handled, you have the right to lodge a complaint with the Information Commissioner's Office (ICO). The ICO can be contacted at the Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF or ico.org.uk.

Changes to this policy:

Any changes we make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.

Contacting C.P.I. Estate Agents Ltd (CPI):

For further information about our privacy policy or our approach to data protection, please contact the Compliance Officer using the details below.

By post:

Compliance Officer

C.P.I. Estate Agents Ltd

167-169 Great Portland Street,

5th Floor,

London, 

W1W 5PF

Or email:

admin@cambridge-propertyinvestments.com

Covid 19 addendum:

During the Coronavirus pandemic, it has become necessary for us, in order to comply with legislation, track and trace requirements and our visitor viewing policies (available on request) to record information regarding a client/contractor's health. The information we collect is as follows:

• Name
• Reason for appointment/visit
• Names of other people attending with you.
• Are you or anyone in your household currently self-isolating due to Covid 19
• Do you or anyone in your household currently have any symptoms of Covid 19

We collect this information to ensure that we protect all customers and staff and the general public so that should any outbreaks occur, we can notify all parties exposed in a timely manner and avoid contact where government guidance would advise against.

This information would not be shared unless we had a requirement to do so as per the NHS track and trace guidelines. In the event of a potential exposure to the virus, no personal details would be shared, only that there has been a risk of exposure during a viewing or visit. No individual would be identified by name.

This information would be retained for no more than our ongoing relationship with you plus 21 days or 21 days after the viewing/visit if no further relationship was to continue. All information recorded on our Health Assessment Form or noted from a verbal conversation will be held on our electronic storage system in a restricted manner, so that only those who have a legitimate reason may access it.